Online sports betting and casino games operator Unibet, of the Kindred Group, has further strengthened its partnership with the Philadelphia Eagles after it launched the very first professional sports-themed casino games in the U.S.
Unibet launched Eagles Blackjack and The Eagles Online slot together with the Eagles and Pala Interactive. This was intended to boost and increase engagement among players in the state.
“We are excited to collaborate with a forward-thinking partner like Unibet whose innovation continues to create new and exciting online opportunities for our fans,” Catherine Carlson, Philadelphia Eagles senior vice president of revenue and strategy, said.
“As the online gaming industry continues to emerge and expand in the marketplace, our partnership with Unibet takes us to a whole new level and allows us to be on the forefront of industry firsts, such as being featured in the country’s first professional sports-themed casino game,” she added.
After it expanded its current collaboration with the Eagles to include both sportsbook and casino offering, Unibet now wants to bring the new themed content to the region.
Eagles Blackjack is considered as the “first of its kind,” and represents the first time a casino game takes on a sports theme, particularly Philadelphia Eagles-theme. This game will be available on the Unibet Betting and Casino mobile app, and pa.unibet.com for players in Pennsylvania.
The operator also plans to launch an exclusive Eagles-themed slots game, which is expected to be released later this year.
“This partnership with the Philadelphia Eagles is truly special and this is a great testimony of how two perfectly aligned organizations can deliver fantastic innovative products for their fans and customers,” Manuel Stan, Kindred US SVP, said.
“I’m extremely proud of the work done by both teams to release the first ever professional themed sports casino game in the United States, and this is just the beginning,” he added.