February 13, 2020

Spelinspektionen blocks Ninja Casino-Viral Interactive launch

Spelinspektionen blocks Ninja Casino-Viral Interactive launch

Sweden’s gambling regulator, the Spelinspektionen, rejected Finnplay subsidiary Viral Interactive’s license application to reintroduce Global Gaming’s Ninja Casino brand back into the country.

It should be noted that Global Gaming transferred its NinjaCasino.se domain to Viral Interactive in September last year. This was done in hopes of relaunching the site in Sweden. This move came after SafeEnt, Global Gaming’s holding company, had it’s licensed revoked after the Spelinkspektionen called attention to the anti-money laundering and player protection law breaches it committed.

Viral Interactive already had a license to offer commercial online gaming services in Sweden. But the operator was required to apply to the Spelinspektionen to add other domains, including the Ninja Casino brand, to the license.

However, the regulator rejected the request, denouncing the operator for its collaboration with two players—Global Gaming and Ninja Casino—calling it “highly inappropriate.” The collaboration is also said to have committed serious violations of the legislation.

The Spelinspektionen explained that the agreement between Viral Interactive and Global Gaming with regards to operating the Ninja Casino site failed to meet requirements by which gaming operations must be carried out under controlled and secured forms.

Global Gaming Hits Back

Global Gaming’s chief executive Tobias Fagerlund responded to the ruling by hitting out at the decision and accusing the regulator of making decisions that “lack clear support in the legislation.”

Fagerlund added “It is noteworthy that the Swedish Gambling Authority, after almost five months of deliberation, chooses to reject Viral Interactive’s application to add NinjaCasino.se. Viral Interactive cannot, in any way, be regarded as a party in the legal procedure currently in place between SafeEnt and the Swedish Gambling Authority and cannot be held responsible for any marketing previously conducted by Elec Games.”

Fagerlund also pointed out that Global Gaming continues to question the Spelinspektionen’s decision to revoke its license, saying that the ruling has “not yet gained legal force and therefore not be used as an argument.”

“It is obvious to me that there is a lot of Prestige in the Swedish Gambling Authority’s decision and that the Swedish Gambling Authority continues to make questionable decisions which in our opinion lack clear support in the legislation,” Fagerlund added.

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