December 18, 2021

Guild Esports sign partnership with Playstation

Guild Esports sign partnership with Playstation

UK-based professional esports company Guild Esports has signed a partnership with Sony’s PlayStation and created a FIFA22 tournament named “The Guild Academy Challenge.”

According to Guild Esports, it was the first time for PlayStation to have chosen a UK-listed company as a partner for a tournament of this kind. The event started on December 13 and ended on December 15.

All participants in the tournament were given 6 months of exclusive access to Guild’s online academy. The winner of the tournament, on the other hand, was given the opportunity to meet with Guild’s professional players, granted professional online training sessions, and a PlayStation 5.

Participants in the tournament were also able to compete and win exclusive prizes from the Guild and PlayStation.

“We are delighted to be chosen by PlayStation to create a new tournament which builds on the success of previous years’ FIFA tournaments which attract thousands of entries each year,” Kal Hourd, Guild Esports chief executive, said.

“By connecting Guild with PlayStation, we expect to attract a significant number of students to our Guild Academy to support their growth and development,” he added.

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