Betby, a Malta-based betting supplier, was granted a supplier license by the Malta Gaming Authority (MGA). This moment marks an important milestone for the company as it continues to expand its reach towards new jurisdictions.
The new supplier license will allow Betby to provide its sportsbook solution to operators across a number of European jurisdictions.
Betby provides artificial intelligence-powered sportsbook solution, with customization options and a full suite of marketing tools. It had some success in the past couple of weeks, closing deals with several European operators.
“Being awarded our MGA supplier license is an important step for us as we continue to establish our presence as a leading sportsbook supplier,” Leonid Pertsovskiy, Betby chief executive, said.
Betby has undergone major changes since last year, with the appointment of its new COO Eva Berkova in 2019 which helped boost its expansion towards European markets.
In addition, the supplier added more than 1,000 daily e-sports events to its offering, in response to the novel coronavirus (Covid-19) pandemic. This allowed operators to integrate e-sports betting into their sportsbooks within 24 hours. Betby went on to integrate TVBet’s live casino products into its solution on May.
Betby went live with its sportsbooks and Betby Games esports offering with Advabet, an iGaming solutions provider, in July.